Paul’s bad trip about annihilation at the hands of the Cubans during Creative’s cannibis break was well rooted in the Bacardi’s reputation. The Bacardi family mixed business, weapons, guerillas, and politics to build a liquor empire.
From a 2008 Washington Post article called Rum and Revolution:
Bacardi family members supported the Cuban revolutionaries, including Fidel Castro and the broader M-26-7 organization. It is unlikely that Castro’s revolution would have succeeded without the wide middle-class support that it enjoyed, a reaction against the brutal repression of the Batista regime and its thugs…Other Bacardi family members, employees and facilities were also put at the service of the underground.
The Bacardi company welcomed the revolution publicly with ads and parties, but Bosch grew wary of the Castro regime as its pro-Soviet Che Guevara wing became dominant and Castro’s dictatorial tendencies became clear.
The ad above is from 1956, before the Sterling Cooper treatment. Nevertheless, that mustache makes that guy look like a total Stalinist.
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